This year, 100% agave Tequila brand el Jimador have teamed up with UK artist Chris Bourke to create a series of distinctive handcrafted artworks for Día de los Muertos, the Mexican festival that celebrates the life and spirit of those who have passed over to the other side.
Building on last year’s el Jimador Day of the Dead Skull Art Project, which saw eight notable street artists and illustrators (including Pure Evil, Cosmic Nuggets and Mr Penfold) create one stunning piece of skull art each, Chris has produced a series of 50 one-off and intricate skull artworks. The uniquely striking designs bring to life the essence of Day of the Dead and serve as a natural sequel to his recent Hearts project.
Below is a preview of the finished pieces as well as some behind-the-scenes shots to show how the project came to life.
el Jimador will be celebrating in true Mexican fashion at Shoreditch bar Callooh Callay, throwing an exclusive party over Day of the Dead weekend. For your chance to win a VIP table at the event, as well as a set of Chris’s skull prints and of course a bottle of Mexico’s finest 100% agave tequila, head to el Jimador’s Facebook page.
And wherever you may be over the weekend of the 30th, you can celebrate Day of the Dead just like a Mexican, with a classic el Jimador Paloma – simply mix el Jimador Tequila, grapefruit soda, ice and a squeeze of lime. Salud!