Watch Nike's Empowering "What Are Girls Made Of?" Advert

Nike smashes it out the park once again.

  • · Posted 11 months Ago
  •  BY Jack Lowe

Today, on International Women's Day, Nike has unveiled a powerful new ad showing what girls are truly made of.

Created by Wieden+Kennedy Amsterdam, the spot puts a twist on a traditional Russian children's song, which a young girl is singing on stage at a theatre.

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Initially, the lyrics tell us that girls are made of gossip, flowers, and marmalade but, after seeing some sporting inspirations break into the crowd, the girl starts singing about determination, independence, skill, toughness and strength. The Nike spot ends with the young girl holding a football, calming herself before taking a penalty.

Watch above!

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