Illustrator Matt Furie has launched a campaign to reclaim Pepe The Frog from the Alt-Right

You will have no doubt seen the Pepe The Frog character all over the Internet - an innocent stoned frog originally drawn by illustrator Matt Furie which was, for some reason, appropriated by neo-Nazis and alt-right during the 2016 US election. Since then, and unfortunately for Matt Furie, Pepe has been deemed a hate symbol.

Now, clearly trying to force these groups to stop using Pepe would be an impossible task, but Matt Furie has launched a Kickstarter campaign to help him "Save Pepe". Essentially he wants to fund a new comic starring the character and rebrand Pepe in the spirit of the original BOY'S CLUB, reclaiming "his status as a universal symbol for peace, love, and acceptance."

Image: Matt Furie

"We understand there's no way to fully control the internet or how people decide to use Pepe the Frog," writes Furie. "Trying to control that would be a completely unreasonable goal. That said, the aim of this project is to positively resurrect Pepe through the creation of a brand new comic in the spirit of the original BOY'S CLUB."

The Kickstarter has already smashed its goal of $10,000, but you're welcome to donate more if you want to see Pepe The Frog restored to former glory.

Image: Matt Furie