Inside Look: The Shop at Bluebird's new Covent Garden flagship store

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  • Posted 7 days Ago

London's famous King's Road concept store, The Shop at Bluebird, has just unveiled a brand new 15,000 square-foot flagship store in the heart of Covent Garden, London.

Spread across three floors in Carriage Hall, a 19th century Grade II-listed on Floral Street, the store will house a mix of designers including Chloe, Alexander McQueen, Peter Pilotto, Victoria Beckham, Racil, Galvan, and Temperley London

Image courtesy of Shop at Bluebird

At the centre of the new store is a large, hidden courtyard, allowing light to flood in across the "eclectic and whimsical décor". A restaurant and roof terrace is also due to open in the coming months, further cementing the store as a must-visit retail destination.

"For the past twelve years, The Shop at Bluebird has been London's best keep secret. A place to shop for luxury fashion, contemporary art and industry favourite beauty brands in a setting unlike anywhere else in our city," explains Claire Miles, Buying Director of The Shop at Bluebird. "Our success story until now is the foundation of our new home in central London, where we have created a whole new chapter for the brand and taking experiential retailing to another level."

Image courtesy of Shop at Bluebird

The Shop at Bluebird was launched by Jigsaw founders John and Belle Robinson in 2005 and now has four London locations as well as one in Guildford.

Image courtesy of Shop at Bluebird

Image courtesy of Shop at Bluebird

Image courtesy of Shop at Bluebird

Image courtesy of Shop at Bluebird