Uniqlo Create Scrolling Pinterest Animation

64 months Ago · Jack Lowe · 18323 Views

As part of their new marketing campaign for Dry Mesh t-shirts, Uniqlo have cleverly adjusted Pinterest to make it into an animation that starts working when you scroll down (for a long time!). The idea was conceived by digital agency Firstborn, who then went about setting up a hundred different Pinterest accounts which they pinned from simultaneously to produce the desired effect.

Check it out for yourself here.

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