Lana Del Rey Becomes Face of Jaguar

  • · 12824 Views 
  • · Posted 66 months Ago
  •  BY Jack Lowe

As well as currently being the face of H&M, singer Lana Del Rey has now announced that she will be part of Jaguar's F-type car launch campaign. Speaking about the decision to work with the musician Adrian Hallmark, Jaguar’s Global Brand Director, said:

"The allure of Jaguar is in large part due to its duality – a unique blend of authenticity and modernity, two values that we believe are shared with Lana in her professional achievements."

Advertising starring Lana Del Rey are set to be released in September, 2012.

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