• Video: The Inspiration Behind Nike's Just Do It Tagline
  • Posted 23 months ago by staff · culture · 7227 Views
  • Just Do It - one of the world's most famous brand taglines, but how was it conceived? This clip explains exactly that, travelling back to 1988 when creative agency Wieden & Kennedy first coined the phrase for Nike. "The inspiration for this came from a man who was about to be executed for murder in Utah, and his final words to the firing squad were 'Let's Do It', so I thought I like the 'Do It' part of it," explains agency co-founder Dan Wieden. The short goes on to speak to the public, finding out what the message means to them and what it has helped them achieve.

    www.wk.com

    • This is from the documentary Art &´╗┐ Copy, which is excellent, btw.
    • pg Posted 23 months ago · 10 Reply
    • What they said!
    • ^^ Posted 22 months ago · 14 Reply
  • Video: The Worst Football Team in Britain
  • 23 months ago · film · 1 Comment · 8111 Views
  • Directed by production studio Armoury, "The Worst Football Team in Britain" is part of series of films made for Channel 4 by award-winning content design and creation company Somethin' Else. The five minute short tells the story...
  • Submission Sunday
  • 23 months ago · Art & Design · 0 Comments · 4604 Views
  • This week the eclectic work of graphic designer and illustrator Hrefna Sigur­ardˇttir caught our eye. Based in ReykjavÝk, Iceland, Sigur­ardˇttir uses collage, inks and photographs to produced varied work which has gained her the attention of perfume brands and art publishers alike.
  • Supreme Are Working On A Basquiat Collection
  • 23 months ago · style · 12 Comments · 31872 Views
  • Artestar - an "international brand licensing and consulting company" who have the Basquiat estate among its clients - are reporting that the rights to use Basquiat's imagery have been granted to Supreme. The streetwear brand...