• YouTube Strip Fake Views From Major Record Labels
  • Posted 28 months ago by Jack Lowe · music · 13093 Views
  • Some of the world's largest record labels have had almost two billion YouTube views knocked off their accounts after the site cracked down on "fake viewers." The alleged fake views come from online services who offer Youtube views, Twitter followers, and Facebook likes in return for a fee. Universal took the biggest hit, losing over one billion views across music videos from Rihanna, Kanye West, Nicki Minaj, Justin Bieber and many more. Sony also took a big loss, with 850 million views dropped from their artists. The move is just the first step from YouTube, who will now be improving their view count system to more effectively recognise when a view is illegitimate.

    Source: HYPETRAK

    • I don't really get why record labels would pay for fake views?
    • Tom Posted 28 months ago · 37
    • so it makes the video more popular that what it really is.... stupid i know...
    • blcklistd Posted 28 months ago · 61 Reply
    • I think they use it to get "viral", when a video gets a lot of views in short time, then that feat will get attention and with the attention they get more views. With facebook its easy to see if a company buys his likes/fans, because when the interaction ratio is really low, you can almost count on it that the fans are just bought from 'farms' ( farms where fake profiles are being made and sold). Therefor I don't believe facebook hit the billion people mark already, because a lot of profiles are fake on the network.
    • Thijs Posted 28 months ago · 57 Reply
    • They take people for fucking idiots
    • Stom Posted 28 months ago · 57
    • Well...actually, a lot of people ARE fucking idiots. Otherwise, marketing like this wouldn't work and Justin Bieber and the rest of the garbage wouldn't be millionairs.
    • Hmm... Posted 28 months ago · 30
    • brilliant
    • haha agreed Posted 28 months ago · 70 Reply