Video: Leica - The Most Boring Ad Ever Made?

  • · Posted 47 months Ago
  •  BY Jack Lowe

Promoting their beautiful new mirrorless Leica T camera, the German optics company have released a commercial which, for some, could be the most boring ever made. At 45-minutes long, the advert simply records the entire process of the camera's aluminium body being hand polished by a skilled professional, emphasising their pursuit of perfection. If you're a Leica fanatic, you may well find this the most interesting beautiful bit of footage you've ever watched. If you're not, we suggest you give it a miss.

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Tags: leica, commercial,
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