After 11 years, Tumblr is banning adult material

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Shortly after it was announced that Starbucks has banned porn on its WiFi networks, Tumblr – a longtime safe haven for raunchy material – has reveals it’s also banning adult content.

Although the news coincides with the coffee chain’s move, it’s more likely it was promoted by Tumblr’s app being removed from the iOS App Store due to a child pornography incident.

Banned material will include “photos, videos, and GIFs of human genitalia, female-presenting nipples, and any media involving sex acts, including illustrations,” according to The Verge. Erotic texts will still be allowed, however, and illustrations or artworks that feature nudity will also get a pass, as long as sex acts aren’t being depicted. Breastfeeding photos also still get the green light.

The change will take place on 17th December, when algorithms will automatically remove any content that falls foul to the new rules. Users who are hosting content currently flagged by its systems are being emailed with a warning that the offending post will be removed come the 17th. If there’s been a mistake with any of the red flags, users have up until that date to raise an appeal.

“We’ve given serious thought to who we want to be to our community moving forward,” said Tumblr’s CEO Jeff D’Onofrio in a blog post title A better, more positive Tumblr. “We’ve realized that in order to continue to fulfill our promise and place in culture, especially as it evolves, we must change […] There are no shortage of sites on the internet that feature adult content. We will leave it to them and focus our efforts on creating the most welcoming environment possible for our community.”

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