Apple CEO Tim Cook has fired shots at music streaming rivals like Spotify in a new interview with Fast Company, claiming that they’re “draining the humanity out of music”.
“We worry about the humanity being drained out of music, about it becoming a bits-and-bytes kind of world instead of the art and craft,” he continued.
Luckily for Cook, Apple posted a profit of almost $14 billion in the second quarter of 2018, giving it a significant advantage over its competitors. Spotify, for example, lost around $450 million in the same period. This gives Apple the luxury of not having to chase dollars, or, as Cook puts it, “We’re not in it for the money.”
It was also speculated recently that Apple Music was on track to overtake Spotify in paid US subscribers, if it hasn’t already achieved the feat. Which service do you prefer?